In 30 seconds please write at least five logos that you remember the product or that you never see (any product). Why do you remember the logo products?
Usually, people remember the logo, among others, because of the unique / interesting, easily seen or read, and the form of writings or easy to remember. According to you, what the importance in a company logo?
And what's the relationship with the Marketing Revolution? According to me, a logo, among others, make it easier for us to remember things. Because basically people more easily remember the picture.
Therefore, in general, we are usually easier to remember someone's face at the remembrance of his name. So, to do the branding, a company that manufacturers water will patent the bottles, shapes, and others who can show a specific product. Not surprising that sometimes when people are given the form of the bottles or products, but sometimes forget what the name of the products.
Therefore, in order that our products more easily remembered by consumers, in addition to form a unique product design, the logo is also required of the interesting, easy to read or see, and easy to remember. This consumer does not aim to be easy to select one of the other products (because of the products of almost the same with our product, the logo is different). For instance, because the water in the same product packaging, the form of the bottles almost the same, sometimes people forget what brand or how the product logo.
So, we need to design a logo since the beginning of the calculation of the mature elements, among others, have interesting, easy to read or see, and easy to remember. This is also related to the choice of color, type letters, forms and composition. If we want to quote a sensational, people will easily remember the product and we buy it (not tertukar with other products). Quite a lot of companies that design a logo just because it is considered formal? Beautiful / interesting? , but it does not consider factors easily seen / read and easy remembered. While marketed products, many consumers simply forget what the name of the product, how the logo.
Perhaps the first time consumers will buy the product, but because the brand or logo forget, in the future can only happen to buy their competitors products which are easier to remember logo. Note also, in making the logo, the product or company logo, we must consider the technical design. For example, what if the logo is put on the letter head, envelope, brochure, or perhaps in some form / other media that is smaller, for example, in the name of the card, bolpoin, pencil.
Do not forget, also consider whether the logo is still clearly visible? Does the design logo can still be maintained in composition (shape, color, and the types of letters)? When the logo is too complex, and then applied in the media which are small, usually a logo to be visible is not clear.
So, we do not often see companies / products that change the logo (even with a very high cost) so that the logo be better (giving a more positive sense), more interesting, easy to see, easy to read, and easy to remember. If you have not already created a logo of a product / your company, consider again the factors are
Usually, people remember the logo, among others, because of the unique / interesting, easily seen or read, and the form of writings or easy to remember. According to you, what the importance in a company logo?
And what's the relationship with the Marketing Revolution? According to me, a logo, among others, make it easier for us to remember things. Because basically people more easily remember the picture.
Therefore, in general, we are usually easier to remember someone's face at the remembrance of his name. So, to do the branding, a company that manufacturers water will patent the bottles, shapes, and others who can show a specific product. Not surprising that sometimes when people are given the form of the bottles or products, but sometimes forget what the name of the products.
Therefore, in order that our products more easily remembered by consumers, in addition to form a unique product design, the logo is also required of the interesting, easy to read or see, and easy to remember. This consumer does not aim to be easy to select one of the other products (because of the products of almost the same with our product, the logo is different). For instance, because the water in the same product packaging, the form of the bottles almost the same, sometimes people forget what brand or how the product logo.
So, we need to design a logo since the beginning of the calculation of the mature elements, among others, have interesting, easy to read or see, and easy to remember. This is also related to the choice of color, type letters, forms and composition. If we want to quote a sensational, people will easily remember the product and we buy it (not tertukar with other products). Quite a lot of companies that design a logo just because it is considered formal? Beautiful / interesting? , but it does not consider factors easily seen / read and easy remembered. While marketed products, many consumers simply forget what the name of the product, how the logo.
Perhaps the first time consumers will buy the product, but because the brand or logo forget, in the future can only happen to buy their competitors products which are easier to remember logo. Note also, in making the logo, the product or company logo, we must consider the technical design. For example, what if the logo is put on the letter head, envelope, brochure, or perhaps in some form / other media that is smaller, for example, in the name of the card, bolpoin, pencil.
Do not forget, also consider whether the logo is still clearly visible? Does the design logo can still be maintained in composition (shape, color, and the types of letters)? When the logo is too complex, and then applied in the media which are small, usually a logo to be visible is not clear.
So, we do not often see companies / products that change the logo (even with a very high cost) so that the logo be better (giving a more positive sense), more interesting, easy to see, easy to read, and easy to remember. If you have not already created a logo of a product / your company, consider again the factors are
No comments:
Post a Comment